Many of us have fond memories of watching the iconic sketch show ‘Mr Bean’ that originally aired in the 1990s. The series propelled its lead star Rowan Atkinson into fame and has become a staple of comedy. Now, fans of the original show and the current animated iteration can own a piece of it for themselves.
This comes as a new NFT collection featuring original artwork of the show and its titular character has been announced. This new collection is set to go on sale on May 25, 2022, via The Avenue.
A Piece of Mr Bean
As per the announcement of the collection, a total of 3,333 NFTs will be made available for sale. This project is being supported by Rowan Atkinson himself, Tom Beattie, the executive producer of the show, and Richard Curtis, the show’s co-creator.
As Beattie explains, this NFT collection is in line with the show’s current trajectory and vision.
‘To marry NFTs and Mr Bean is a no-brainer. Mr Bean lives in a digital world, and people don’t kind of realise that. This NFT feels like quite a natural step for us,” he says.
Besides the fact that fans can buy a collectable connected to their favourite show, Atkinson also explained that the use of NFTs helps to draw more attention to the animation in the show and shine a spotlight on the artists behind it.
The NFTs will be available for purchase using Ether from the 25th of May, 2022. When fans buy one of the NFTs, they will receive branded merchandise and will also be entered into a raffle. Should they win, they will receive a hand-drawn picture of Mr Bean, signed by Atkinson himself.
While the original sketch show debuted in the 1990s, its popularity has endured throughout the years, with an animated show even premiering in 2002 and also finding success among viewers. Given the show’s popularity across three decades, there is a sizable audience that would be interested in its digital offerings.
This also highlights, as Atkinson explained, the work done by original artists behind-the-scenes at TV shows.
“Any initiative which not only draws attention to but actually enables access to the fabulous artwork associated with the Mr Bean animation series, I welcome with open arms,” he said.
NFTs on the Small Screen
In the last few months, we’ve seen more and more instances of NFTs being tied to pop culture. Whether this is with Stranger Things or the recent Batman movie, NFTs are fast becoming the newest way for fans to connect to their favourite media.
Besides the fact that NFTs are one of the most popular forms of digital assets today, they are also very easy for fans all over the world to access. Mr Bean, for example, was watched all over the world and this NFT sale means that people who love the show can buy them regardless of where they are.
As long as they have access to the internet, they too can enjoy the magic of NFTs.